UNLEASHING THE TRANSFORMATIONAL POWER OF ACCOUNTABILITY
"The keys to brand success are self-definition, transparency, authenticity and accountability."
- Simon Mainwaring
Accountability is crucial to ensuring high performance within an organization. However, managers must clearly communicate their expectations to the person who is responsible for the specified action or task. Accountability also encompasses the obligation to report, explain, and answer for resulting consequences. As leaders often make decisions with far-reaching consequences, accountability has a substantial ethical component.
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